Why did cars become boxy in the 1960s?

In the 1890s-1920s, cars were mostly boxes on wheels. However, in the 1930s, car design became more streamlined and round, and remained that way until the 60s when they started becoming boxy again, probably peaking in boxiness in the late 70s-early 80s. Then, in the late 80s and early 90s, they started becoming round again. How come car manufacturers started making their cars boxy around this time anyways? Isn't it a downgrade from the round, more aerodynamic designs of the 1930s-1950s?

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Comments ( 10 )
  • Boojum

    As far as really early cars were concerned, the boxy lines were mainly determined by the manufacturing technology of the day and the desire to minimise production costs. We take the complex, smoothly flowing geometry of the metal panels used to create car bodies these days for granted, but the technology behind producing the stamping dies is complex and largely the result of the demands of the car industry in the first half of the 20th century.

    Streamlining was in vogue from the 1930s or so, largely in response to the public's fascination with aeroplanes and flight. Car manufacturers responded to that by producing cars that were streamlined (although the slow speed cars could travel at on the roads of the time and their hugely inefficient engines meant that reducing air resistance actually did little to improve performance or economy).

    Things progressed in the usual way of manufactured products with things becoming more and more extreme as companies tried to differentiate their products from those of competitors and earlier models. But then the inevitable happened, and the fashion flipped to the opposite extreme.

    These days, we're back to streamlining, and I imagine cars will continue to pretty much look as they do now for the foreseeable future. Because engines and drive trains are so efficient and because manufacturers are constantly trying to nudge up their fuel economy figures, reducing air resistance is important.

    Something I find amusing is how car designers are now forced to fiddle around with little details to differentiate their products and sometimes the result of this is a circling back. When I was a kid in the sixties, there was a lot of chrome on cars. One of our cars is from 2002, and the only external chrome on it is the radiator grille and front and rear badges, while the only shiny metal inside is the door handles. We recently bought a 2019 car from the same manufacturer (Škoda) and there are chrome strips around the windows, a much larger chrome grill, shiny silver around the headlights, and bits of chrome in the interior.

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    • 360Degrees

      I saw a return to curvy designs in like 2016 but now I'm seeing this new trend of geometric shapes and hard edges, like the Cybertruck. IMO I hate it because it seems unnatural and less refined. Cars and trucks are getting bigger and bigger and soon we'll see amphibious yachts.

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  • Grunewald

    Weren't a number of things boxy then? Like, even the architecture? 1950s brutalist buildings can be very 'boxy'.

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    • In terms of architecture, boxiness kinda makes sense since that's the most practical, functional shape. In car design, however, boxiness leads to increased drag, which in turn leads to higher fuel consumption and worse performance, so it really doesn't make sense there, especially when you're having an oil crisis, which is when they also happened to reach peak boxiness.

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  • S0UNDS_WEIRD

    I think it was mostly an appeal to nostalgia in the US but there were two major energy crises in the 70s that probably made it further evident that aerodynamics and fuel economy should come first moving forward, especially in case of history repeating itself.

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  • Rocketrain

    I love old cars.

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  • 1WeirdGuy

    As you get older you grow more body hair

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  • donteatstuffoffthesidewalk

    its easier & cheaper to design & stamp out a square piecea sheet metal than a curved one

    computer aided design & microprocessor based manufacturing helped make it easier again

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    • So basically, in a nutshell, car manufacturers became progressively more lazy as the 60s and 70s rolled around?

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      • donteatstuffoffthesidewalk

        the technology hadnt caught up with the demand either

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